Scouting app for farmers in India
Cologne, Germany / Mumbai, India – xarvio™ Digital Farming Solutions by BASF today officially launched its Scouting smartphone app for farmers in India. Using instant photo recognition, algorithm and data sharing technology, the xarvio Scouting app enables growers and agronomists to identify weed and disease threats in their fields. In conjunction with the launch, a new partnership agreement with India’s AgTech start-up ULink AgriTech was announced to develop integrations between xarvio Scouting and the company’s AgroStar platform – which allows farmers to get in connect to their experts who shall recommend appropriate solutions and products.
“We know farmers in India are eager to adopt new methods that can help them improve crop quality and increase yields”, said Dietrich Mertens, Global Commercialization xarvio Asia at BASF. “With the newly launched localized version of xarvio Scouting and our new collaboration with AgroStar, we are pleased to bring a new digital farming solution into the hands of millions of growers across India.”
Crop scouting is time-consuming and requires detailed knowledge. The xarvio Scouting app supports farmers in India to efficiently identify weed as well as disease threats in their fields and calculate leaf damage using just a photo taken with a smartphone. Furthermore, a community-based radar functionality shows farmers which threats are in the surrounding of their fields. Armed with this information, farmers can more accurately diagnose issues and select the appropriate treatments.
“As more and more farmers use xarvio Scouting and submit images of their crops, weeds and pests – the app’s accuracy will further improve and we can enhance the scope of identification,” said Mertens.
The new partnership with AgroStar is envisioned to provide farmers with increased speed and convenience in linking problem identification with product recommendation. Once the two apps are connected, farmers using xarvio Scouting to identify in-field problems can decide to be automatically linked to potential solutions on the AgroStar platform, with the option to discuss with their agricultural experts and learn about the recommended solutions.
“We at AgroStar are very excited to partner with the xarvio Digital Farming Team. The integration of our mobile applications will enable farmers to get end to end, accurate and realtime solutions to pest and disease problems affecting their crop ” said Shardul Sheth, Co-Founder and CEO at AgroStar.
Farmers who download and install the Scouting app on their smartphone will be able to use the digital product in English, Hindi, Marathi, Tamil, Telugu, Kannada and Malayalam. More language version will be available soon. They further will benefit from the app’s expanded selection of key regional crops – such as rice, cotton, maize, soybean and specialty crops. xarvio Scouting is part of a suite of digital products provided by xarvio Digital Farming Solutions, which is part of BASF’s Agricultural Solutions Division. The app can be downloaded for free via the Google Play or Apple app store. Further information available at www.xarvio.com
About BASF’s Agricultural Solutions Division
With a rapidly growing population, the world is increasingly dependent on our ability to develop and maintain sustainable agriculture and healthy environments. Working with farmers, agricultural professionals, pest management experts and others, it is our role to help make this possible. That’s why we invest in a strong R&D pipeline and broad portfolio, including seeds and traits, chemical and biological crop protection, soil management, plant health, pest control and digital farming. With expert teams in the lab, field, office and in production, we connect innovative thinking and down-to-earth action to create real world ideas that work – for farmers, society and the planet. In 2018, our division generated sales of €6.2 billion. For more information, please visit www.agriculture.basf.com or any of our social media channels.
About xarvio™ Digital Farming Solutions
Agricultural Production is facing several major challenges such as volatile weather, changing regulations on inputs & documentation, and continuously increasing demand for agricultural products, while public acceptance of agriculture is low. BASF Digital Farming GmbH offers under the xarvio™ brand a suite of digital farming products that help farmers to manage these challenges. xarvio automates & improves crop production field- & field-zone-specifically with independent agronomic advise increasing the efficiency & sustainability of farming. The basis for this is xarvio’s leading position in crop modelling. The products xarvio SCOUTING & xarvio FIELD MANAGER are being used by farmers in more than 100 countries worldwide. For more information, please visit www.xarvio.com and follow us on facebook or twitter.
About BASF in India
BASF has successfully partnered India’s progress for more than 125 years, with BASF India Limited celebrating 75 years of incorporation in 2019. As of the end of 2018, BASF had 2,757 employees in India at 12 production sites and at 21 offices throughout the country. The Innovation Campus Mumbai and the Technical Support Center in Mangalore are both part of BASF’s global technology platform. In 2018, BASF registered sales of approximately €1.4 billion to customers in India. Further information is available on the Internet at www.basf.com/in.
At BASF, we create chemistry for a sustainable future. We combine economic success with environmental protection and social responsibility. The approximately 122,000 employees in the BASF Group work on contributing to the success of our customers in nearly all sectors and almost every country in the world. Our portfolio is organized into six segments: Chemicals, Materials, Industrial Solutions, Surface Technologies, Nutrition & Care and Agricultural Solutions. BASF generated sales of around €63 billion in 2018. BASF shares are traded on the stock exchanges in Frankfurt (BAS), London (BFA) and Zurich (BAS).Further information at www.basf.com.