Cologne, Germany, and San Francisco, USA – December 4, 2019 – Arable Labs and xarvio™ Digital Farming Solutions by BASF have agreed to fully integrate Arable’s in-field measurements into xarvio’s crop models and recommendations. The resulting integration of Arable’s unique dataset with xarvio FIELD MANAGER allows for optimized crop production decisions. BASF’s digital platform is built on decades of experience in crop production and protection, with Arable’s hyper-local crop and weather data it enables more precise in-field decisions.
Arable developed an innovative method that accurately measures precipitation using sound. Arable’s Mark device delivers unique value by employing an acoustic disdrometer, eliminating the complex maintenance requirements of the traditional tipping bucket. The multi-spectral sensing capabilities of the Mark bring real-time insight into how plants are responding to observed field conditions. Housed in a durable casing reinforced with nanotechnology protection, Arable supports the latest generation of wireless internet connection, LTE-M. Fit-for-the-farm tech combines weather measurements, plant health parameters and over 40 additional in-field measurements to create a first-of-its-kind solution integrated into xarvio FIELD MANAGER.
“We are excited to announce this partnership that helps farmers by powering xarvio FIELD MANAGER’s recommendations with Arable’s unique data and analytics,” said Arable CEO Jim Ethington. “Ultimately, our customers need integrated technologies that work seamlessly together, and that’s what the xarvio and Arable partnership provides.”
The collaboration builds on a successful 2018-2019 pilot across hundreds of locations that the companies conducted in Argentina, Brazil, France, Germany and Great Britain. In addition, Arable’s machine-learning models are continually improving through an intensive global network of 25 research-grade calibration and validation sites over twelve climatic zones, ensuring accurate and reliable data delivery.
“Our customers expect more accurate and precise recommendations. We have extensively tested Arable’s Mark over the last two years and are convinced that with this integrated solution we will support our customers to be more profitable and sustainable,” said BASF Digital Farming’s Head of Technology, Jeff Spencer.
The Arable Mark is now available online and will be integrated into xarvio FIELD MANAGER for the 2020 growing season. Geographic rollout is based on LTE-M availability with the initial countries being France, Germany, Great Britain, Poland and Ukraine.
Media contact Arable
Chris Allieri (Mulberry & Astor)
A pioneer in decision agriculture, Arable is a data company that takes a unique approach to creating better visibility and improved outcomes in agriculture through solutions that combine scalable hardware, analytics, predictive modeling, and data integration. The ground-truth knowledge they unlock empowers agricultural stakeholders to more effectively manage natural resources and lower food waste throughout the supply chain. The company’s mission is to achieve global impact by providing the measurements, insights, and predictions that enable growers to recognize and address risk. The Arable team has deep experience in crop modeling, turning data into decisions, and forecasting weather using artificial intelligence and machine-learning techniques. Our customers range across the entire production spectrum in food and ag, from farmers, mid-size consultancies, and universities, to governments/NGOs, major global food brands, agrichemical giants, insurers, lenders, and international communications firms. For more information, visit www.arable.com, and follow on Facebook, Twitter, LinkedIn and Instagram.
xarvio is at the forefront of the digital transformation of agriculture optimizing crop production. BASF is offering under the xarvio brand digital products, based on a global leading crop model platform, which deliver independent field-zone-specific agronomic advice enabling farmers to produce their crops most efficiently and sustainable. The xarvio products are being used by farmers in more than 100 countries worldwide. For more information, visit www.xarvio.com.
With a rapidly growing population, the world is increasingly dependent on our ability to develop and maintain sustainable agriculture and healthy environments. Working with farmers, agricultural professionals, pest management experts and others, it is our role to help make this possible. That’s why we invest in a strong R&D pipeline and broad portfolio, including seeds and traits, chemical and biological crop protection, soil management, plant health, pest control and digital farming. With expert teams in the lab, field, office and in production, we connect innovative thinking and down-to-earth action to create real world ideas that work – for farmers, society and the planet. In 2018, our division generated sales of €6.2 billion. For more information, please visit www.agriculture.basf.com or any of our social media channels.